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Ultimate Resumes eNews
SEPTEMBER 2007

Clients often ask me how they should start their job searches. Many of my clients have never had to look for a job because they are talented senior executives or senior technical experts who have always been recruited from one job to the next. One day something happens like a layoff, a failed start-up, or a difference of opinion with the Board of Directors/VC/CEO and suddenly these talented folks have to figure out how to navigate a job search. Following are some of the tips I share with my top-tier clients.

1. Use the internet to research companies that have job openings.
There are many ways to search the internet to find out what companies are hiring. If you know the name of companies in your field or the geographic area in which you want to work you can just do a Google search using company name in the search field. See what jobs are listed on the site. Most senior executive jobs or senior technical jobs don’t get listed on company websites because they are filled by recruiters or through networking. So if you don’t find a job that fits your background on the site don’t despair. You just want to find out if the company is hiring at all (see tip #5). If a company that you are interested in working for is hiring you can always write a targeted letter accompanied by your resume and send it to a key individual within the company (see tip #6 below).

You can also, try going to Monster.com, typing in your town or zip code and looking to see what companies have jobs posted. It doesn’t matter what the jobs are because all you want to know is what companies have the money to hire. Then, open up another tab on your browser and start Google searching companies in that you may not have heard of but sound interesting. Maybe you will find a company you hadn't heard of before but for which you think you would be a good fit. Send a resume and cover letter to that company by finding the company contact information on their website; don’t send your information through Monster.com because it may get lost in the shuffle.

2. Use LinkedIn (www.linkedin.com) to search for companies in a specific geographic area and to network with folks who might be able to give you information about jobs that interest you.
LinkedIn is built to facilitate networking so when you do a search the list that comes up will be of names of people. Individuals who use LinkedIn often write blurbs about their companies on the site so you can find out a lot about interesting companies in your geographic area from reading personal profiles. From there you could Google search companies and apply to ones that look interesting. Or you could make contact with individuals whom you find on LinkedIn and talk to them about their employers.

3. Find websites for professional associations that relate to your field of interest or expertise.
Many associations have job boards or networking events that are great places to start a job search.

4. Target job search websites that have a narrow focus.
Savvy employers who utlize job boards use those with a narrower focus than the huge catch-all sites like Monster.com. The Ladders (www.theladders.com) offers jobs that pay $100,000 or more. Six Figure Jobs (www.6figurejobs.com) also lists jobs that pay in the 6-figure range. Bridgestar (www.bridgestar.org) has a job listing service for not-for-profit jobs and board memberships. Ivy Exec (www.ivyexec.com) is a website for individuals with graduate degrees from top-tier schools. You can also do a Google Search to find job posting boards or specialized websites for jobs in your area of interest. Even if your salary isn’t in the $100K range you can use The Ladders, for example, to find out which companies are hiring in your area and then use that information to conduct further research using corporate websites.

5. Target companies that interest you without regard to the jobs listed on their “careers” page.
Have you always wanted to work for the Federal Reserve? Or Kraft Foods? Or for City Hall? Don’t worry about whether or not they have a job opening when you apply. Many companies have been known to create jobs for top talent. If you find a company that you think you would like to work for, research the company, and any senior individuals in the firm.

6. Research company culture and find out about the executive team before you send in a resume or interview.
There are some great online resources to help you research companies, corporate culture, and executives. ZoomInfo (www.zoominfo.com) is a great website for researching individuals. The site pulls articles, speaking engagements, employment history, and educational background from people on the web. It’s a great way to find out if the CEO of your dream company wrote a book that you should read before your interview or that you can reference in your cover letter. The Vault (www.thevault.com) and WetFeet (www.wetfeet.com) offer company profiles and information based upon interviews with former employees. Those sites are great resources for finding out more information about a company before you interview or accept a job.

7. Apply directly to the CEO.
If you are a either a senior level executive or a non-traditional employee like a professional/executive female who is trying to return to the workforce after raising a family you may need to be a little more creative in your application process. Simply sending a resume and cover letter to a human resources department may not be enough to get you invited to the company for an interview. When you start a job search you need to understand that HR professionals are extremely busy and, often, not terribly creative when it comes to thinking about how an individual with a non-traditional background might fit into an existing job opening.

When you find a company that interests you I recommend that you write a targeted letter to the CEO which explains why the company interests you and what your value proposition is. Stay away from generic statements like, “I have good people skills”, or “I am looking for a job”. Replace generic and meaningless statements with high powered statements that show that you have done some research about the company and that you have given thought to how your background could add value.

For example, “I am interested in working for Company X because of your record of environmental responsibility. I have a degree in environmental policy and I believe that my background at the EPA could enhance your already strong governmental affairs team.” Fax or mail the cover letter and your resume to the CEO. There are no guarantees that you will get a call but I have found that if the CEO sends a resume to HR it gets more notice and consideration than if it comes to HR by way of the internet.

8. Use Venture Capital websites to search for openings at start-ups.
If you are interested in working for a start-up which has already gotten funding this is the best way I know of to find out about job openings. The other nice thing about searching through VC websites is that you can find out about their management philosophy which will become very important to you should you go to work for a start-up in which they invest. I believe there are a few thousand Venture firms in the U.S. A few of the well known ones include: Austin Ventures (www.austinventures.com ), Kleiner Perkins Caufield & Byer (www.kpcb.com), Maveron, (www.maveron.com), and Oak Investment Partners (www.oakinv.com).

9. Research and interview recruiters until you find one you want to represent you.
There are a lot of recruiters in the world and it is best if you can find one or two that you trust to work with. Treat recruiters like sports agents: they should be representing your best interests because they stand to get paid a lot of money when you take a job with one of their clients. Granted someone else will be paying them the fee but since you and your hard-earned skills are they key to a recruiter’s payday I think you need to do your homework and find a recruiter you’re comfortable with. The time to network with recruiters is before you need to search for a job. Retained search firms and boutique search firms generally employ more talented and knowledgeable recruiters than the multitude of “body shops” that advertise on Monster or Career Builder. A few firms that I recommend to my clients are:

The Repovich Reynolds Group (www.trrg.com) – boutique firm with a specialty in media, communications, PR, and investor relations. TRRG has a national practice.
Whiterock Partners (www.whiterockpartners.com) – boutique firm with specialties in engineering, venture capital, energy, software, IT/IS, and senior executives. Whiterock has a national practice.
BroadPeak Collaborative (www.broadpeak.us) – boutique search practice within a professional services company. Specialty is finance and accounting professionals and executives. The firm also employs many female financial professionals who are non-traditional employees. Most searches are in Chicago and the surrounding areas.
Korn Ferry (www.kornferry.com) – large retained firm with worldwide offices. From my experience the recruiters at KF are extremely well connected and seem to have a lot of integrity.
Pedley Richard (www.pedley-richard.com) – boutique firm with a specialty in IT, software, hardware, and manufacturing. Pedley Richard has a national practice but most of their searches are in Texas.
HireStarter (www.hirestarter.com) – boutique firm specializing in technology and servicing small to mid-sized companies in Central Texas
TopGrading Solutions (www.topgradingsolutions.com) is based in Florida, has a national practice, and specializes in banking, payments, supply chain, and the prepaid industry

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